Love the design or your money back

Get your website in 10 days. Love the design or your money back.

I'm confident you'll love your website because of an agency-tested methodology: the Human Branding Framework, which uncovers what makes your brand unique and translates it to your website.

100+ projects finished
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The problem

Tired of AI slop websites?

So am I. I want to exterminate AI slop, one good website at a time.

The problem isn't the use of AI. It's how it's being used. Your website's positioning, strategy and messaging shouldn't be outsourced without a second glance. Without knowing the brand, your website will never be good.

The process

The process that creates unique websites. Every time.

Great sites don't come from a divine creative process bestowed upon someone in a manic episode (mine don't, anyway). They come from a repeatable process that outputs quality.

I follow the Human Branding Framework. We'll get on a short call and uncover seven things about your brand. Then we'll map out the human strategy behind your customer.

Step 1 · The Human Branding Framework

  1. 1

    Origin story

    Where you came from and why you started.

  2. 2

    Axis

    The one thing your brand turns around.

  3. 3

    Beliefs

    What you stand for, and against.

  4. 4

    Behaviors

    How your brand acts and sounds.

  5. 5

    Signals

    The cues that tell people it's you.

  6. 6

    Outsiders

    Who you're not for.

  7. 7

    Future

    Where the brand is headed.

Step 2 · The human strategy

  • Who they are

    The customer you're actually building for.

  • How they find you

    The path that brings them to your website.

  • What makes them convert

    The proof and message that turns a visit into a call.

The offer

Pick your package

Every package ships in 10 days. Love the design or your money back.

Good

Starter

A sharp one-page site to get you online.

$X,XXX

  • ✓1-page site
  • ✓Human Branding Framework call
  • ✓Mobile-first design
  • ✓SEO best practices
Get started

Better

Most popular

Business

The full package most businesses need.

$X,XXX

  • ✓Up to 5 pages
  • ✓Human Branding Framework call
  • ✓Human strategy session
  • ✓Conversion-focused copy & layout
  • ✓SEO best practices
Get started

Best

Growth

For businesses ready to scale enquiries.

$X,XXX

  • ✓Up to 10 pages
  • ✓Everything in Business
  • ✓Blog / content setup
  • ✓Analytics setup
  • ✓Priority updates
Get started

10-day delivery · Money-back design guarantee · No long-term contract

What you get

Everything a small business website needs — nothing it doesn't

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Blazing fast

90+ Lighthouse scores out of the box. Fast sites rank and convert better.

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Built to rank

Clean markup, metadata and structure Google loves from day one.

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Designed to convert

Layouts proven to turn visitors into calls, bookings and enquiries.

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On-brand

Your colours, fonts and voice — it looks like you, not a template.

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Mobile-first

Most of your visitors are on their phone. Your site will feel great there.

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Updates handled

Need a change? Send it over and I'll take care of it.

Testimonials

Hear it from them

  • Video testimonial

    Client Name

    Owner, Business Co.

  • Video testimonial

    Client Name

    Founder, Studio Co.

  • Video testimonial

    Client Name

    Director, Trades Co.

  • Video testimonial

    Client Name

    Owner, Wellness Co.

  • Video testimonial

    Client Name

    Founder, Coffee Co.

  • Video testimonial

    Client Name

    Owner, Salon Co.

Previous work

Recent projects

Watch the breakdown of each site: the brand, the strategy and the build.

Video breakdown / site preview

Project One

Trades · Business package

Visit site →
Video breakdown / site preview

Project Two

Hospitality · Starter package

Visit site →
Video breakdown / site preview

Project Three

Professional services · Growth package

Visit site →
Video breakdown / site preview

Project Four

Health & wellness · Business package

Visit site →

What about SEO?

Built to convert. Built to be found.

Your website is crafted to convert, but how will your customers find you? I suggest you advertise, but in the meantime, expect a boost in the rankings with your new site.

Your website is built following all of the. Each site is blazing fast, accessible and SEO friendly.

Don't believe me? Plug in my domain below and see for yourself. (You should expect the same for yours 😉)

Mobile test, powered by Google Lighthouse. Takes about 20 seconds.

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Performance

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Accessibility

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Best practices

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SEO

SEO best practices on every site

  • ✓Unique page titles and meta descriptions
  • ✓Featured / Open Graph images for social sharing
  • ✓Schema markup (LocalBusiness, FAQ, and more)
  • ✓XML sitemap and robots.txt
  • ✓Clean URLs and canonical tags
  • ✓Semantic heading structure (one H1 per page)
  • ✓Descriptive image alt text
  • ✓Compressed, next-gen images (WebP / AVIF)
  • ✓Strong Core Web Vitals scores
  • ✓Mobile-first, responsive layout
  • ✓Accessible colour contrast and keyboard navigation
  • ✓HTTPS on every page
  • ✓Google Search Console and Analytics setup

Who this is for

This is for you if…

  • ✓You care about your brand's reputation.
  • ✓You believe an ugly or AI-slop site is worse than having no site at all.
  • ✓You're in the early stages of your business, an owner-operator, and need a website that just works.
  • ✓You're budget-conscious and can't commit to a contract.

Them vs. me

Why not an agency or an AI builder?

Working with meAgencyAI / DIY builder
Time to launch10 days3–6 monthsMinutes (and it shows)
Brand strategyHuman Branding FrameworkSometimes, at a priceNone
DesignUnique to your brandCustomGeneric AI slop
GuaranteeLove it or your money backRarelyNo
ContractNoneUsuallyMonthly subscription
Speed & SEOBuilt inOften extraUp to you
Who manages itMe, directlyAccount managerYou

FAQ

Questions, answered

Will I get an ROI?+

That's the goal of every site I build. As a former advertiser, I build around what turns visitors into customers. Your return depends on how many people see it, which is why I recommend pairing your site with advertising.

Do you use AI?+

Yes, as a tool, the same way I use a code editor. What I never hand to AI is your positioning, strategy or messaging. Those come from our Human Branding Framework call.

What makes this different?+

Your site is built on a real understanding of your brand and customer, not a template or a prompt. It ships in 10 days, and if you don't love the design, you get your money back.

Can I make updates?+

Yes. Send me what you want changed and I'll handle it, so you never deal with a middleman or a clunky editor.

Do I own the website?+

Yes. Your domain, content and site are yours.

What about advertising?+

I recommend it. A website is where customers convert, and ads are how you get them there fast while your rankings grow. I came from running ad campaigns, so I build every site with that in mind.

Will a website guarantee me customers?+

No website can promise that. What I can promise is a fast, on-brand site built to convert the people who find it.

How it's made

Built with Astro, hosted on Cloudflare, managed by me

What this means: a site that loads fast, is easy to extend, and never becomes your problem.

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Built with Astro

Custom-coded, so your site loads blazing fast and it's easy to add widgets.

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Hosted on Cloudflare

Served from a global network, close to every visitor.

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Managed by me

No headaches dealing with middlemen and your website. I'll handle it.

Photo of Brandon

Who am I?

Advertiser turned developer

I ran ad campaigns and consistently ran into developers giving me red tape, bidding absurd prices, or straight up not doing the work. My wife is a designer, which was all the more reason to learn to code. So that's what I did.

Now I can build any design, from simple to ultra complex. What this means for you: I approach every website with business value first, I know what strategy works, and I execute on it at the code level.

Outside of work, I'm programming a game, dining out with my beautiful wife, or playing some tennis.

Brandon